(Shop It To Me : 2/10-5/12)
Below are a few of examples of the types of one-off marketing materials we sent to our users. They tend to fall into several categories: tell-a-friend promotions, Black Friday, Cyber Monday, special sales/announcements, and new product announcements.
All newsletters are designed and created in-house.
Results
- Created numerous hand-crafted, one-off HTML newsletters
- Reduced the time it takes to create a newsletter from two days to two hours
- Normalized a set of legacy tables to reduce the possibility of error when assigning subject-line and other trials